How to Write an Advertising Proposal


By John Foust


Stewart was telling me about his first days of selling ads for his newspaper. "In looking through the files, I found some proposals that had been turned down by prospects. Even though I was new in the job, it was easy to see why they had been rejected. They looked like condensed versions of the rate card - never more than a half-page. 


2013 CAJ Awards Open for Entries


The Canadian Association of Journalists (CAJ) is now accepting entries for its annual awards program - the 2013 CAJ Awards. The application deadline is January 31, 2014.


Finalists will be announced in March, with the awards presented to each winner during the 2014 CAJ conference banquet and awards gala, taking place from May 9-10, 2014 in Vancouver.


Latest Issue of NewsClips Is Out!


Interested in learning more about human resource, advertising and business? We've got you covered with articles on all these topics and more! In the latest issue of NewsClips, OCNA's monthly publication, you will also find information about the association and what its members have been up to. Check it out here.


Accepting Applications for the OCNF Student Distance Placement Program

It's that time once again - the Ontario Community Newspapers Foundation (OCNF) is pleased to launch the Student Distance Placement Program.



TC Media Acquires Sun Media's Community Papers in Quebec


TC Media, a division of TC Transcontinental, and Sun Media Corporation, a subsidiary of Quebecor Media, announce that they have signed a final agreement under which the 74 Sun Media community papers and associated web properties in Quebec will be acquired by TC Media for an amount of $75 million. The agreement has been approved by the boards of directors of both companies, but is subject to regulatory approval from, among others, the Competition Bureau. During the period in which this transaction is being reviewed, the two companies will remain independent and will continue their normal operations. Sun Media will thus continue to publish the community papers covered by the agreement. 

2013 Insurance Bureau of Canada Community Award in Memory of Mary Knowles Open for Nominations


Do you know a newspaper employee that is constantly contributing to their community? Nominate them today for the 2013 Insurance Bureau of Canada Community Award in Memory of Mary Knowles


This award is presented each year to recognize the volunteer contributions and involvement of dedicated newspaper staff within their community. 


Great Idea Awards Launch This Week


The 2014 Great Idea Awards coordinated by Newspapers Canada recognizes greatness in marketing and promotional projects undertaken by daily and community newspaper members.


Newspapers Canada will begin to accept entries for the program this week. An announcement with the official competition launch will be included in a member bulletin later this week.

Important Notice to all Junior Citizen Nominators


Our fax machine is currently down. If you are a nominator trying to submit a nomination for the 2013 Ontario Junior Citizen of the Year Awards, please e-mail it to or send it in the mail to:


3228 South Service Rd. Suite 116

Burlington, ON L7N 3H8


We realize the November 30 deadline is quickly approaching and apologize for any inconveniences. We will be pleased to accept late submissions affected by this issue. 


Thank you. 

Junior Citizens Nomination Deadline Approaching


The deadline for the 2013 Ontario Junior Citizens Award is around the corner.  For many years, the Ontario Community Newspapers Association has recognized outstanding young individuals across the province. 


Any resident between the ages of six and 17 are eligible for this award. The deadline to nominate someone is November 30


Do you know a young star that is inspiring others, building community and making a difference? Nominate them today!


Aid to Publishers Applicant's Guide Available


The Department of Canadian Heritage has released the 2012-2015 Applicant's Guide and Application Form for the Aid to Publishers (ATP) component of the Canada Periodical Fund (CPF). Both documents can be found at


The ATP component of the CPF provides financial assistance to paid-circulation weekly newspapers and paid or request circulation magazines. Eligibility and funding amounts are calculated using a circulation-based formula.  


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